Explore Our Customer experience
“
DigitalTurbine tackled the challenge of optimizing ad bids in real-time auctions. Using advanced
techniques like
contextual bandits with Thompson Sampling, we crafted a dynamic system that learns from market
trends and other bidders'
decisions. This empowered DigitalTurbine to make lightning-fast, smart decisions, ensuring optimal
ad placements and
boosting competitiveness in the advertising landscape.
”

Daniel Hen
Head of Data Science
“
Unity Aura is a news feed that provides users with personalized content recommendations. Argmax took part
in desigining and developing the recommendation engine, which was based on a hybrid approach of vector similarity and
session based recommendations. The system supports multi-lingual articles from a variety of sources, and is currently
serving thousands of users on a daily basis.
”

Maayan Dror
Head of Data Science
“
MoonActive transformed CoinMaster's in-game economy by implementing a two-step causal approach.
First, a life-time-value
(LTV) model predicted player value over time. Then, leveraging the LTV model, we optimized coin
sales and promotions,
maximizing player engagement, minimizing churn, and achieving a balanced and profitable in-game
economy.
”

Hagai Shachar
Lead Data Scientist
“
Visa empowered local businesses with tailored recommendations using an innovative model that
analyzed transaction
history to suggest similar businesses aligned with customer interests. With privacy as a priority,
we processed data
through a trained word2vec model and a vector similarity server. This led to a remarkable 150%
increase in sales,
showcasing Visa's commitment to fostering thriving communities and strengthening local
economies.”

Yair Handler
Data Scientist